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1 .This is Scientific American's 60-Second Tech. I'm Larry Greenemeier. Got a minute?
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2 .Insurance companies have for years offered a compelling tradeoff to their customers:
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3 .they track your driving habits, you save up to 30 percent off your bill for driving safely.
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4 .But researchers now say that consumers may be giving up too much privacy in the deal.
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5 .If you install the tracking device in your car, insurers like Allstate and Progressive can gather information about when you drive, your starts and stops and your speed.
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6 .To avoid spooking customer fears about Big Brother, most of these devices do not include GPS.
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7 .But computer scientists say they don't need GPS to get a pretty good idea of where you've been.
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8 .In separate experiments, researchers at the University of Denver and Rutgers University wrote algorithms that use a driver's starting point along with the tracking data to estimate where that driver traveled.
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9 .Are drivers worried their data could be used as evidence in criminal investigations or to catch philandering spouses?
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10 .Nah. Surveys find that most people think highly of their skills behind the wheel.
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11 .And they'd rather cut their rates than keep their privacy.
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12 .Thanks for the minute, for Scientific American's 60-Second Tech. I'm Larry Greenemeier.
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