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1 .This is Scientific American's 60-Second Tech. I'm Larry Greenemeier. Got a minute?
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2 .At this early stage in the history of electronic books, there's Amazon, there's Apple, and then there's everyone else.
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3 .Amazon and Apple want to keep it that way, which is why you can't just download any old e-book to your Kindle or iPad.
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4 .This exclusivity drives business to iTunes and to Amazon's Web site, and has little to do with the e-reader technology itself.
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5 .That's according to a new report by the European and International Booksellers Federation.
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6 .The Federation is concerned that consumers locked into Amazon's Kindle or Apple's iPad won't be able to buy new e-books from smaller, privately owned digital booksellers.
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7 .The Federation hopes that publishers and makers of e-readers can resolve this problem by embracing the EPUB 3 e-book standard,
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8 .something neither Amazon nor Apple use.
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9 .The next step would be to create a more flexible digital rights management system.
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10 .Current DRM restrictions are why your e-books remain for the most part locked into your e-reader.
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11 .Which means that as great as e-books are, there's one common, age-old information transmittance system at which they're lousy:
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12 .you still cannot easily lend your e-books to a friend.
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13 .Thanks for the minute, for Scientific American's 60-Second Tech. I'm Larry Greenemeier.
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