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1 .This is Scientific American's 60-Second Tech. I'm Larry Greenemeier. Got a minute?
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2 .Apple, Google and other tech companies have spent years gathering info about your purchasing habits, entertainment preferences and social circles.
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3 .They want to know what makes you tick.
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4 .Now they also want to know about your actual ticker.
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5 .The tech firms are targeting your vital signs with health apps and online data repositories.
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6 .Apple's new Health app will gather blood pressure, heart rate, and stats on diet and exercise from any number of mobile apps and fitness devices, including Nike+ wearables.
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7 .Apple may even start selling its own wrist watch-like health-monitoring device this fall, along the lines of Samsung's Gear Fit and its upcoming Simband.
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8 .Google may challenge Apple with its own Google Fit health service.
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9 .This effort would be Google's second crack at a health info portal, after shuttering Google Health in January 2012 due to lack of interest.
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10 .Meanwhile, Microsoft, which may soon offer its own heart-monitoring smartwatch, has offered its similar HealthVault service since 2010.
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11 .These systems encourage the purchase of more products and services that promote a healthy lifestyle.
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12 .Which, of course, ups the odds that their customers will stick around for a while.
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13 .Thanks for the minute, for Scientific American's 60-Second Tech. I'm Larry Greenemeier.
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